Homepage · lead / right rail
Homepage Impact
High-visibility homepage presence for launches, events and major campaigns.
₦78,000 / 30 days
- Premium homepage placement
- Creative support
- Campaign performance reporting
PARTNER WITH FRIDAYPOSTS
Put your brand in front of people who make decisions.
Reach informed Nigerians at home and abroad through credible editorial environments, clearly labelled partnerships and campaigns built around measurable outcomes.
Independent publicationClearly labelled sponsored contentFirst-party campaign reporting
Multi-formatdisplay, editorial, newsletter and podcast inventory
Measuredcampaign impressions and clicks tracked first-party
COMMERCIAL OPPORTUNITIES
Choose a starting point. We can customise the campaign.
Prices below are configurable starting points. Final proposals depend on placement, duration, creative requirements and campaign objectives.
Sponsored insight article
Sponsored Insight
A clearly labelled sponsored insight developed for an informed FridayPosts audience.
₦20,000 / article
- Sponsored article placement
- Editorial formatting support
- Social-ready campaign link
- Permanent article URL subject to policy
Integrated campaign
Integrated Campaign
Combine editorial, display and audience distribution into one coordinated campaign.
₦250,000 / campaign
- Multi-placement campaign
- Sponsored insight option
- Display inventory
- Newsletter or podcast add-on
- Performance report
Article sidebar · middle
Display Starter
Contextual display placement beside high-attention editorial content.
₦25,000 / 30 days
- Article sidebar placement
- 7-day campaign window
- Basic impression and click reporting
The Friday Brief newsletter
Friday Brief Sponsor
Place your brand inside The Friday Brief newsletter.
₦50,000 / issue
- Newsletter sponsor placement
- Clear sponsor labelling
- Link to your campaign destination
Podcast partnership
Podcast Partnership
Associate your organisation with selected FridayPosts podcast conversations.
₦50,000 / episode
- Episode sponsorship
- Brand mention and link
- Campaign reporting
WHY FRIDAYPOSTS
Advertising that respects the reader and protects the advertiser.
Context over clutter
Your campaign appears inside a serious editorial environment instead of a page overloaded with undifferentiated ads.
Audience fit
Campaigns can be aligned with business, economy, governance, leadership, technology, lifestyle and other relevant coverage areas.
Credible disclosure
Sponsored content and paid placements are clearly labelled. Commercial relationships do not buy editorial conclusions.
Performance visibility
Managed display campaigns can report first-party impressions and clicks, with campaign status visible to the FridayPosts commercial desk.
PLACEMENT OPTIONS
Build around the reader journey.
A campaign can combine attention at the top of the funnel with deeper editorial engagement further down the page.
HomepagePremium launch and awareness inventory
Article environmentsSidebar and in-article placements close to reader attention
Sponsored insightClearly labelled, useful branded thought leadership
The Friday BriefNewsletter sponsorship around recurring reader attention
PodcastConversation-led brand association and episode partnerships
IntegratedOne proposal combining multiple high-fit placements
START A CAMPAIGN
Tell us who you need to reach and what success should look like.
Complete the brief. The commercial desk can qualify the opportunity, prepare a proposal and keep the enquiry moving through one pipeline.
Prefer direct contact?editor@fridayposts.com.ngWhatsApp the commercial desk →
QUESTIONS
Before you book
Can advertisers influence FridayPosts editorial conclusions?
No. Commercial partnerships do not purchase editorial conclusions. Sponsored material is labelled, and FridayPosts retains the right to reject campaigns that conflict with its editorial policy or reader interests.
Can you build a custom campaign instead of a listed package?
Yes. The packages are starting points. Integrated campaigns can combine article inventory, display placements, newsletters, podcasts and other approved opportunities.
Do you report campaign performance?
Managed digital placements can be measured for impressions and clicks through FridayPosts' first-party advertising system. The exact reporting scope is agreed in the campaign proposal.
Do you accept political or sensitive advertising?
Every campaign is reviewed for legal, editorial and reputational fit. FridayPosts remains independent and is not affiliated with any political party or religious body.
How quickly can a campaign go live?
Simple display campaigns can usually move faster than sponsored editorial or multi-channel campaigns. Timing depends on creative readiness, payment, inventory and required review.